3 jobs found

As a lead generation manager, you;ll be responsible for leveraging our marketing automation platform (Marketo) to generate leads, drive demand, and contribute to a successful sales process. This role reports to the Director of Lead Generation but works closely with the marketing team to develop comprehensive outbound ; inbound marketing strategies that engage prospects and clients with targeted lead generation efforts.Our ideal candidate is a process-oriented individual who is well-versed in inbound and outbound lead generation techniques, a careful study of email benchmarks and analytics, and a strategic thinker.Responsibilities- Work with the design and copywriting teams to develop landing pages, emails, collateral and content/promotional pieces that convert visitors to leads;-Consistently iterate and improve marketing and lead nurturing activities through data analysis;-Help to grow our database and deepen engagement with current database members through a broad range of online communications;-Deliver qualified leads to sales by optimizing existing campaigns and identifying new opportunities for scalable, top-of-funnel campaigns;-Work with the sales team to ensure that they are briefed on marketing programs and have the right tools to follow up;-Collect and analyze monthly nurturing and drip campaign performance data;-Report on campaign effectiveness, benchmark and ROI of marketing programs;Manage Marketo environment effectively to execute all functions within the platform e.g. smart lists, analytics, landing page ; form development, lead scoring, interesting moments, data management, nurture programs, etc.Qualifications-Creative thinker, team player and effective communicator;-Experience with multiple, coordinated software systems including email marketing, survey, CRM, marketing automation or analytics (Salesforce, Sugar and Marketo);-Knowledge of web, mobile, email design and layout;-3-5 years software or online marketing experience

Chicory is the leading food technology company to serve insights based advertising solutions for food and CPG brands. Chicory;s core technology normalizes catalogs recipe and ingredient data across the web. While this helps to power our ‘get ingredients; button that makes recipes shoppable, it also allows us to analyze data across the web in order to help brands innovate and reach a highly relevant, targeted online audience. POSITION;As an early employee at Chicory, you will have a significant impact on the direction of not only the sales and advertising efforts but of the company as a whole. You will be working within a small team and reporting directly to the founders of the company.Because we are in growth mode, you will have your fingers in all aspects of the sales process including prospecting, pitching and closing sales as well as managing new account executives and account managers that are brought on in the future.Experience in the food/bev/CPG space is a plus. REQUIREMENTS;- 4+ years in digital/online media sales experience;- Ability to maintain own work flow and meet deadlines;- Proven record of effective digital advertising sales and achieving or exceeding revenue goals;- Background in consultative selling and presentation of complex marketing solutions;- Experience working with food/beverage/CPG clients and contacts in the industry;- Experience in account management and working to create client presentations-;- Experience negotiating, structuring, and closing complex six figure insertion orders;- Ability to understand complex technology and convey it in an easy-to-understand manner;- Deep network of agency and advertiser relationships

Zype is a fast-growing tech startup looking for a Premium Content Specialist (Sales) to drive customer growth. Since winning SXSW 2015 Accelerator, we are refining our SaaS product that enables anyone to build and make money from their own branded video streaming destinations. Weʼre looking to bring on a handful of highly-talented teammates to help us continue our growth.You are a sales representative or account manager with experience in online video, YouTube content creators or Multi-Channel Networks. You love asking questions to understand a prospect's business and vision.You get a thrill from working in a fast-paced startup environment and are hungry for the opportunity to build your professional dream team as we grow.;What you;ll do;‪Identify new prospects and leverage our target profile lists to generate leads through email outreach and follow ups.Schedule phone calls to effectively communicate our value proposition and determine prospects needs, expectations and priorities.Collect metrics and report on prospecting, opportunities and sales to business stakeholders.Work directly with product management teams to communicate client feature requests.Build a sales pipeline and meet quota for converting opportunities to customers of our SaaS based platform.Develop and maintain customer relationships and ensure their success by collaborating with in-house support team.;‪Requirements;; ‪2+ years sales / account experience with online video, content creators, MCNs or publishers;; 4 Year Degree;; ‪Experience with prospecting and lead generation;; ‪Hands on experience with taking prospects through a product presentation using tools like GotoMeeting or Join.me;; ‪Highly driven, organized and meticulous in communication and scheduling ; ‪Team-player personality. We;re a dynamic and playful culture and want you to join in on the fun!