Content Writer

  • Broadpath, Inc.
  • Trevose, Feasterville-Trevose, PA 19053, USA
  • Oct 03, 2021

Job Description

Create content for BtoB technology companies including papers, articles, case studies, blog posts and LinkedIn posts. Editorial-style, long-form writing Contribute as a member of multi-disciplinary account teams (PR, content marketing, lead generation, social marketing, event marketing) Expertly and efficiently interview technical subject matter experts drawing out benefits and differentiators Translate technical attributes/capabilities into business benefits Artfully integrate marketing objectives and messaging into editorial content Short learning curve for new types of enterprise technology Business acumen and understanding of technology market dynamics Interested in staying informed about technology and software trends and topics Strong editing skills Ability and willingness to coach less experienced writers Appreciation for the role that excellent content plays in powering marketing programs and driving sales Must love tech Likely background Long-form editorial-style PR writing Journalism Content marketing BtoB technology/enterprise software marketing Work Environment Collegial team of experienced technology marketers Leading, respected and active member of the region’s technology ecosystem Generally calm and studious office environment with bursts of hilarity, indignation and celebration Close working relationships with client teams guided by sincere dedication to their growth and success Regular participation at technology community events in the region Occasional travel for client engagements and conferences/industry events Conveniently situated at the confluence of I-95, Route 1 and the Pennsylvania Turnpike, the office is a short drive from towns along the PA or NJ Turnpike as well as Philadelphia and Princeton. It is also adjacent to SEPTA’s Neshaminy Falls Station on the West Trenton Line. Submit Resume