VP, Marketing

  • Pearson
  • Montgomery, AL, USA
  • Jan 24, 2021

Job Description

Description We are the world’s learning company with more than 24,000 employees operating in 70 countries. We combine world-class educational content and assessment, powered by services and technology, to enable more effective teaching and personalized learning at scale. We believe that wherever learning flourishes so do people Commitment to Diversity & Inclusion We value diversity and inclusion. We value the power of an inclusive culture and a strong sense of belonging. We seek to embed diversity and inclusion in everything we do while promoting a culture where differences are embraced as strengths; opportunities are equal and accessible; consideration and respect are the norm; and all team members are supported in reaching their full potential. Through our talent, we believe that diversity and inclusion make us a more innovative and vibrant place to work. People are at the center, and we are committed to a sustainable environment and workplace where talent can learn, grow, and thrive. To learn more about Pearson’s commitment, please click here The Power of Difference at https://www.pearson.com/careers/diversity-and-inclusion.html Position Summary The Vice President of Marketing is a key member of the global leadership team for Pearson Online Learning Services (POLS), which engages directly with learners and university partners to provide high-quality online learning outcomes – including undergraduate and graduate degree programs, short courses, online boot camps, micro-credentials, etc. The VP of Marketing leads a team of >150 across all components of the marketing lifecycle, including digital marketing strategy, brand management, client relationship management, media services, lead generation, and creative through a dynamic blend of internal team resources and external agency / strategic vendor partners (e.g., paid search, social, etc.). The VP also engages extensively cross-functionally within the division and across Pearson to develop and implement strategic initiatives. The ideal candidate will bring a unique blend of leadership acumen, digital marketing expertise, and proven track record of turning transformational thinking into reality through strong execution and achievement on plan. The VP will also tap into her/his innate curiosity about the fast-evolving nature of online learning in order to identify and assess market opportunities; recommend innovative solutions and approaches; and, ultimately, implement new ideas to keep us on the forefront in serving learners. Additionally, the VP will be adept at interacting strategically with senior leaders at Pearson and partners while also being ready to roll up the sleeves to drive initiatives in a matrixed-management environment where cross-functional collaboration is vital to our success. Possessing a strong sense of humility, humor, and growth mindset, the VP will operate at pace; bring others along on the journey; and leverage an evidence-based “80/20” approach to decision making and action. At her or his core, the VP ardently believes in the power of learning and education to create more equitable and accessible educational opportunities and outcomes for all learners. And s/he takes bold action to make this a reality for our society and our world. Qualifications General Qualifications Bachelor’s degree required, ideally in Marketing or related field, with a Master’s preferred Minimum of 10 years’ experience in digital marketing, brand strategy, account management and/or related field with proven experience in the following areas: o Cutting-edge / best-practices in digital marketing o Leading and cultivating high-performing teams in a remote working environment o Initiating and leading large-scale, complex, cross-functional initiatives o Strategic problem-solving, negotiation, and internal / external influencing o Achieving results collaboratively in a matrixed management environment o Market awareness, ideation, and solutioning Strong interpersonal, communications, and analytical skills with maturity and professionalism Customer-service orientation with specific experience in handling high-profile, high-demand, senior-level customers / relationships / stakeholders Strong track record of getting things done on time with high quality work products achieved with urgency and an “agile” mindset Experience working globally with a keen awareness and orientation toward diversity, inclusion, and multiculturalism Passion for the role education and learning can play in helping people realize their life and career goals Pearson is an Equal Opportunity and Affirmative Action Employer and a member of E-Verify. All qualified applicants, including minorities, women, protected veterans, and individuals with disabilities are encouraged to apply. Primary Location: US-RE-Remote Other Locations US-IL-Elk Grove Village, US-FL-Orlando, US-CO-Colorado Springs Work Locations: US-Remote Remote Job: Marketing Organization: North America Employee Status: Regular Employee Job Type: Standard Shift: Day Job Job Posting: Jul 3, 2020 Job Unposting: Ongoing Schedule: Full-time Regular Req ID: 2006572 Pearson is an Equal Opportunity and Affirmative Action Employer and a member of E-Verify. All qualified applicants, including minorities, women, protected veterans, and individuals with disabilities are encouraged to apply.