Sr. Product Manager

  • Anritsu Company
  • Morgan Hill, CA, USA
  • Jul 23, 2020

Job Description

Anritsu Company is the United States subsidiary of Anritsu Corporation, a global provider of innovative communications test and measurement solutions for 120 years. Anritsu’s “2020 VISION” philosophy engages customers as true partners to help develop wireless, optical, microwave/RF, and digital instruments as well as operation support systems for R&D, manufacturing, installation, and maintenance applications. Anritsu also provides precision microwave/RF components, optical devices, and high-speed electrical devices for communication products and systems. The company develops advanced solutions for 5G, M2M, IoT, as well as other emerging and legacy wireline and wireless communication markets. With offices throughout the world, Anritsu has approximately 4,000 employees in over 90 countries. To learn more visit and follow Anritsu on Facebook, Google+ LinkedIn, Twitter, and YouTube. Anritsu is committed to providing a comprehensive and competitive benefits package to all employees. We offer standard benefits such as major medical, vision and dental coverage, life insurance, Employee Assistance Plan, Flexible Spending Accounts, a generous 401(k) Matching Plan, Tuition Reimbursement, and profit sharing. Our benefit package is designed to positively impact all aspects of your life; to help you and your family succeed; and to maintain our status as a “perfect job.” Come find out what Anritsu has to offer you! This role is for a senior product manager with experience in the RF communication market and a proven track record of defining and launching profitable new products to market that drive revenue growth. As a Sr. Product Manager based in Morgan Hill, CA you will have responsibility for product managing existing products and defining new products in our markets for hand held RF measurements. This will be achieved by developing a deep understanding of our markets and using this insight to define and propose product roadmaps and new products. Key Responsibilities include: Creation and maintenance of business development plans for each product line. Track global market trends. Regular contact with key customers in domestic and international market. Define: product, price, promotion, positioning strategy, development and implementation. Create product definitions, product requirement documents, new product introduction, product ramp-up, maintenance, obsolescence. Development and delivery of sales tools including data sheets, brochures, advertising, web content, sales training, customer training, demo procedures, competitive analyses, and applications notes. Monitor competitive activities and propose counter measures. Reporting to the Marketing Manager based in Morgan Hill. Requirements: Holds technical or engineering degree or equivalent experience. Knowledge of cellular radio layer or similar RF technologies Familiarity with RF test equipment and measurements A supplementary marketing qualification such as MBA highly desirable. Willing to travel for up to 30% of the time, including travel in own time. In order to be successful in this role, the following competencies and behavior skills are required: Experienced and comfortable interacting with C level staff within global companies. Articulate and able to express themselves clearly and concisely using presentations or in open conversation. Makes decision based on validated customer and sales channel input. Sets own priorities based on objectives and manages own time effectively. Builds strong relationships with regional sales managers and sales engineers. Works effectively with engineering teams and can articulate marketing requirements clearly. Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)