Wayfair

  • Boston, MA, USA
Wayfair Boston, MA, USA
Sep 02, 2021
The Enterprise team focuses on cracking the code for the largest companies in each industry. We test both targeted acquisition and retention efforts to earn the business of high value accounts and broad awareness- and credibility-building activities through events, content, organic social, and imagery. As the only team at Wayfair to use account-based marketing, we think outside the box to test new ideas, use data to understand where our customer segment requires a different approach, and optimize based on our learnings. This is a fantastic opportunity for quantitative and consulting professionals looking to go beyond analysis and advice and into implementation, experimentation, and reiteration to drive customer growth and loyalty. What You Might Do Optimize our email marketing strategy, including analyzing email performance, testing new concepts, and deciding when we should suppress emails Help kickstart our acquisition efforts in the Office vertical, testing new channels,...
Wayfair Boston, MA, USA
Sep 02, 2021
The Enterprise team focuses on cracking the code for the largest companies in each industry. We test both targeted acquisition and retention efforts to earn the business of high value accounts and broad awareness- and credibility-building activities through events, content, organic social, and imagery. As the only team at Wayfair to use account-based marketing, we think outside the box to test new ideas, use data to understand where our customer segment requires a different approach, and optimize based on our learnings. This is a fantastic opportunity for quantitative and consulting professionals looking to go beyond analysis and advice and into implementation, experimentation, and reiteration to drive customer growth and loyalty. What You Might Do Optimize our email marketing strategy, including analyzing email performance, testing new concepts, and deciding when we should suppress emails Help kickstart our acquisition efforts in the Office vertical, testing new channels,...